UniverseRankWhat it costs
There is no subscription, no seat fee and no minimum contract. You pay to rank, you pay to push, and you can stop at any time. Minimum bids scale with how valuable a market is: a global all-time position costs more to enter than a city board in a thin category.
Every position is buyable
Getting onto a board costs $0.50 anywhere on the platform. The same in a contested legal market as in a village bakery listing. What differs is the cost of a position somebody already holds, and that is set by what they paid, not by us.
A live ladder from one of the deepest boards on the platform:
| Position | What it costs today | |
|---|---|---|
| Any position | $0.50 | lands around #938,073 right now |
| #1 | $56,000 | prime placement |
| Top 3 | $50,000 | prime placement |
| Top 10 | $45,000 | prime placement |
| Top 25 | $39,000 | mid-board |
| Top 50 | $34,000 | mid-board |
| Top 100 | $26,000 | mid-board |
| Top 250 | $16,000 | mid-board |
| Top 500 | $11,000 | mid-board |
Those prices are for the worldwide board, the most contested market we run. A country or city board in a quiet industry costs a fraction of it. Top 25 in some local markets is under five dollars.
Minimums and increments by market
| Market | Advertisers | Minimum bid | Outbid increment |
|---|---|---|---|
| GLOBAL:ALL:ALL:NOW | 984125 | $0.50 | $0.25 + 2% |
| COUNTRY:US:ALL:NOW | 27239 | $0.50 | $0.25 + 2% |
| COUNTRY:CN:ALL:NOW | 27118 | $0.50 | $0.25 + 2% |
| COUNTRY:IN:ALL:NOW | 21986 | $0.50 | $0.25 + 2% |
| GLOBAL:ALL:INJURY-LAW:NOW | 21903 | $0.50 | $2 + 2% |
| COUNTRY:JP:ALL:NOW | 19644 | $0.50 | $0.25 + 2% |
| COUNTRY:GB:ALL:NOW | 19395 | $0.50 | $0.25 + 2% |
| GLOBAL:ALL:CYBERSECURITY:NOW | 17897 | $0.50 | $2 + 2% |
The increment is what stops penny-warfare: to take a held slot you must exceed it by a fixed step and a small percentage, so a contested position cannot be taken for a dollar. Increments scale with how contested a market is. The entry price never does.
Push campaigns
From $25 at a $8 effective CPM, charged on valid impressions only.
Platform fee
There is currently no platform fee on top of your bid. What you pay is what lands on the board.
Refunds
If a payment is refunded or disputed, the value is removed from the board under the configured policy and the rank recomputes. See the advertising policy.
Last updated 2026-08-24.